International CES Attendees Enjoy Bottleneck-free Badging

"The International Consumer Electronics Show (CES) set out to revamp the attendee experience at its 2014 show and pulled it off, due in large part to ITN International, " says Margo Pierce, writing for EXPO Magazine.

In an effort to reduce waste and leverage technology, show management—for the first time in International CES' history—did not mail badges to attendees before the event, Piece explains.

That meant every attendee's badge had to be generated on demand.

With more than 155,000 attendees descending on Las Vegas, all eager to pick up their credentials and dash into the show, ITN had to assure that onsite badge production and distribution was bottleneck-free.

And it did.

"Anyone could pick up their badges at virtually any time—almost anywhere," Pierce writes.

A citywide network of badge production stations was the answer.

Read the full story here.